Gain in-demand skills and make a real difference in your local community.
Become a Social Media Pro & Support Your Community
Learn everything that small business need to succeed on Social Media!We'll equip you with the essential social media marketing skills that small businesses need right now.Learn how to create engaging content, build a strong online presence, and connect with customers effectively.

Our comprehensive SheLeads Social Media Training Program covers everything you need to know to succeed:
Social Media Fundamentals: Master the core principles of social media marketing.
Buyer Persona Development: Understand your ideal customer and create targeted content.
Goal Setting & Measurement: Learn how to set SMART goals and track your progress.
Content Creation: Develop engaging content that captures attention and drives results.
Social Listening & Monitoring: Understand what your audience is saying and use it to your advantage.
Tool Box: Learn everything you need to know about the most effective apps for: Project Management, Design, Video Editing.
Leveraging AI for efficiency.
DO you want to become a social media freelancer?
If you want Social Media to become your next career, we can connect you directly with local businesses seeking your expertise – no need for self-promotion!
SheLeads isn't just a training program; it's a movement.
If you are interessed in working with Social Media as a freelancer, we can give you the tools you need to succeed and we can match you with your first clients!

No Self-Promotion Required: We connect you directly with businesses looking to hire your skills.
Flexible Learning: Learn at your own pace and on your own schedule.
Supportive Community: Join a network of like-minded women and receive ongoing support.
Make a Local Impact: Empower small businesses in your community and contribute to Tasmania economic growth.
Expert Instruction: Learn from experienced professionals in marketing and social media.
Uncover Your Potential
How It Works: From Training to Thriving
You're in control of your work.
Choose the projects and clients that align with your interests, availability, and desired workload. Whether you're looking for a 5 hours per week or a work for multiple businesses, SheLeads empowers you to build a work arrangement that fits your lifestyle and availability. It's all about finding the perfect balance between your passion, skills, and personal commitments.

Highlight your areas of expertise and passion.
NMM will connect you directly with local businesses seeking your specific skills.
Select projects and clients that match your availability and goals – you decide how much you want to work.
About Jessica Lopes
Who is your trainer?

Jessica is passionate about People & Purpose. She has over 16 years of experience working in marketing for multi-national corporations and retail industry leaders in Brazil, the South American market, and Australia.Her background includes a Bachelor of Marketing and Advertising, a Master of Business Communication, and a Diploma in Leadership and Management. In 2018, she stepped out to pursue her passion for helping small businesses thrive.Jessica is the founder and director of InsightOut Marketing, and JLopes.Co, a Tasmania-based consulting business. She brings her extensive experience and passion to the SheLeads program, providing students with the knowledge, skills, and support they need to succeed.